AdWOW! supports with creative communications

Singapore (ad-wow.com, 18 Feb 2006) – MAGGI®’s increased marketing efforts for its mashed potato dispenser, Mr Magic MAGGI® Machine, has received positive results. AdWOW! inputs creative support for this innovative product.

To improve communications with F&B operators, a presentation brochure that resembles a miniature of the real machine was created. With a cover that unfolds to display the benefits of Mr Magic MAGGI® Machine, even the design of the contents resemble the interior of the machine. “We wish to highlight the functional simplicity of the machine,” explained Mr George Heng, Creative Group Head, AdWOW! “at the same time keeping the message clear and easy to understand.” Other supporting items include banners and standees for presentation during trade events.

With its multi-fold advantages, Mr Magic MAGGI® Machine has consistently gain new fans for its delicious Mashed Potatoes. Moving on, AdWOW! looks forward to each opportunity with MAGGI® to impress with you, every time.