After the flourishing launch at Seng Kang East Way on 15 July 2007, the ‘MILO® Cheers on Team Singapore’ campaign has now been well supported across Singapore. Thousands of Singaporeans have embraced the true sporting spirits by rallying for the Singapore SEA Games contingent over the past 2 months.

While MILO® is gathering more support for the signature drive, WOW!News is bringing you to behind the scene and discover the tears, sweat and the joy of this successful campaign, beginning with the photo shoot. Let’s get some insights from our special guest, the ‘face’ of the ‘MILO® Cheers on Team Singapore’ campaign.

Interview with Kar Heng, Talent of "MILO® Cheers on Team Singapore"

Do you drink MILO®?
Yes! It’s one of my favourite morning beverages and I used to drink it everyday before going off to school. But now, I will grab a cup whenever I have no time for a proper meal. It’s easy to prepare and gives you the energy you needed to get started.

How did you find the photoshoot experience?
It’s my very first advertising shoot. I was nervous at first but the anxiety fades away when it started (laughs). I enjoyed the whole process, it is fun. I am really happy to be given the opportunity to work on such a big brand like MILO®.